1. Site
selection should be planned scientifically
Location selection should be based on the
location of the project traffic, the total market population and per capita
consumption level of the local 1-2 hour economic circle, competitors and so on.
In the same market area, homogeneous competition will lead to both losses. In
many places, such as Northeast, Shandong, Henan and Guizhou, unreasonable
location selection has resulted in busy business but poor business.
2. Investment
scale should be tailored
The characteristics of water park
investment are "short, flat and fast", "short" is short
construction cycle (usually 9 months), "flat" is relatively low
investment intensity (50-1 million/mu), "fast" is fast recovery
(recover investment costs within three years). We should grasp the scale of
investment and make the most scientific and reasonable investment according to
the local comprehensive conditions. Investing in water parks should not be
greedy for perfection, and everything should come first. Investment scale
should be tailored to produce the best expected benefits.
3. Water Park
Equipment Purchase Support Domesticization
Investors should rationally understand
domestic and foreign products and consider the best cost performance ratio. At
present, for most mature products of aquatic park, the first-line aquatic park
equipment manufacturers in China have fully possessed high-standard and
high-quality production capacity, and the gap is not obvious compared with
foreign countries. In August 2014, the State Council also pointed out in
"Some Opinions on Further Accelerating the Reform and Development of
Tourism Industry" that it should continue to support the localization of
tourism equipment manufacturing, such as recreational facilities.
4. Business
management should follow the road of specialization according to law and
regulations
Water Park managers, water park equipment operators, lifeguards and so on are highly professional positions. The law
stipulates that all employees must be on duty with a certificate. However, due
to the shortage of professionals due to the rapid development of the industry,
many paradises are managed by investors themselves, or employ personnel without
professional training and assessment, without relevant qualifications, which is
very prone to safety accidents. Therefore, the operation and management of
aquatic park must find a legitimate professional team or professionals to be
responsible for. Eliminate potential safety hazards, so that tourists can play
at ease.