First,
the image is realistic and substituting
Pushing
the gates of the water park is like entering another world. In this world,
various amusement facilities and event venues are presented in the form of
games, real scenes, animes, and stage. They are endowed with a strong vitality,
making the play activities more three-dimensional and contemporary. Visitors
are no longer a cold device, but walk through the Jurassic jungle and stroll
through the fairy tale...
Second,
high-reduction scene expression
The scene
constructed by physical entities such as landscapes and characters is the core
of the experience. By using scene reproduction and character construction as
the dominant IP creation method, every element in the water park, including
human architecture, amusement equipment, entertainment performances, food and
beverage shopping, ecology The landscape is restored with vivid scenes, from
materials to colors, from images to special effects, from landscapes to
characters, creating a surreal-themed play experience.
Third,
the theme landscape is like people dressing. People with different
personalities will match their own characteristics and personality to find
their most suitable clothes and form their own characteristics. And the same
for theme packaging, it is to give life to build water park without special features
and connotations, forming the water slide characteristics and giving the soul. But
the different theme packaging is like a person wearing whether suitable or
unsuitable. Wearing a suit that suits yourself and beautiful, it will let
yourself have a distinct label and a particular temperament. The so-called
suitable for themselves may not must be from beginning to end with the famous
brand, while simple and personal dress can also make people look comfortable.
So the theme package can be accurately built according to its own positioning
and investment budget to achieve the balance of the packaging effect and the
investment budget. But without theme package or with package but no theme, a
water park will lack vitality and soul.
We need
to carefully analyze what themes and styles are attractive to these target
tourists. This is closely related to the location and economic status. At
present, more vigorous theme creation should be chosen in the lost civilization
or ancient civilization theme, science fiction theme, influential movie or
novel IP theme. After considering the location of tourists in a theme park, we
need to carefully analyze what themes and styles are attractive to these target
tourists. This is closely related to the location and economic status. At
present, more vigorous theme creation should be chosen in the lost civilization
or ancient civilization theme, science fiction theme, influential movie or
novel IP theme.